Anastasia Beverly Hills lip velvet lipstick HUSH ROSE

1. Overview

• Finish & Coverage: Full-coverage matte finish with a soft-focus, velvet-blur effect; Hush Rose delivers a universally flattering rosy-pink tone with cool undertones.

• Texture & Format: Cushiony, weightless whipped mousse texture housed in a sleek frost-matte tube with a custom tear-drop applicator for precise lip lining and filling.

• Wear & Performance: Long-wearing, comfortable velvet-matte application; engineered not to dry down into a harsh, tight layer, preventing feathering, settling into lip lines, or flaking.

• Key Benefits: Delivers intense color payoff in a single pass while blurring lip texture for a fuller, smoother appearance. Cruelty-free, vegan, phthalate-free, paraben-free, and oil-free.

2. Key Ingredients

• Dimethicone & Dimethicone Crosspolymer: Advanced silicone matrix that forms a velvety, flexible film over the lips, providing a smooth glide and a light-diffusing, blurred surface.

• Isododecane: Volatile, ultra-lightweight hydrocarbon solvent that ensures quick application, rapid set time, and long-lasting transfer resistance without added heaviness.

• Hydrated Silica & Synthetic Fluorphlogopite: Micro-fine mineral texturizers that absorb excess surface oil and create a soft-focus, non-reflecting matte finish.

• Tocopheryl Acetate (Vitamin E): Essential lipid-soluble antioxidant that protects lip skin from oxidative stress and helps maintain lip moisture and comfort throughout wear.

• High-Purity Pigment Matrix (Titanium Dioxide, Iron Oxides, Red 7 Lake): Micronized, high-density colorants that deliver opaque, true-to-shade rose pigment in a single application.

3. How to Use

1. Prep: Ensure lips are clean, smooth, and lightly hydrated. (Exfoliate prior to use for best results).

2. Line: Use the pointed tip of the tear-drop applicator to precisely line and define the cupid’s bow and lip contours.

3. Fill: Use the flat side of the wand to glide the whipped mousse formula across the center of the lips in smooth, single strokes.

4. Blend (Optional): Press lips together lightly or diffuse the edges with a fingertip for a soft, blotted gradient effect.