Sheglam Color Bloom Liquid Blush

1. Overview

• Finish & Coverage: Radiant, dewy-to-matte finish (varies by sub-line: Matte or Glow) engineered to deliver buildable, high-chroma flush; provides sheer wash to intense pigmentation without caking or disrupting base makeup.

• Texture & Format: Ultra-lightweight, gel-cream emulsion housed in a soft-touch squeeze tube with an integrated plush sponge-tip applicator for targeted dot placement.

• Wear & Performance: Long-wearing, smudge-resistant formula that melts into the skin for a second-skin finish, resisting fading, oxidization, and oil breakthrough throughout wear.

• Key Benefits: Hydrating, skin-nourishing formula that diffuses effortlessly across bare skin or liquid/powder base layers. 100% cruelty-free, vegan, non-comedogenic, and alcohol-free.

2. Key Ingredients & Components

• Isododecane & Dimethicone: Volatile silicone base that allows smooth, drag-free blending before evaporating to leave behind a weightless, transfer-resistant pigment film.

• Tocopheryl Acetate (Vitamin E): Antioxidant lipid agent that Conditions the skin, locks in hydration, and prevents patchy pigment cling over dry areas.

• Silica Dimethyl Silylate: Viscosity modifier and soft-focus agent that diffuses light, blurring fine pore structures while regulating surface shine.

• Micronized Color Matrix (CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 15850 / Red 6 & Red 7 Lake, CI 45410 / Red 28 Lake): High-purity, micronized pigments calibrated for vivid, true-to-shade color payoff.

3. How to Use

1. Prep: Apply over primed skin, liquid foundation, or bare skin before setting with loose powder.

2. Dispense: Gently press the built-in sponge applicator onto the skin to apply 1–2 small dots along the high points of the cheekbones or apples of the cheeks.

3. Blend: Tap and diffuse immediately using a dense stippling brush, damp makeup sponge, or clean fingertips in an upward motion toward the hairline.

4. Build: Layer additional small dots to scale intensity from a sheer stain to a vibrant flush.