Sheglam Lightweight Matte Blush SCROLLING

1. Overview

• Finish & Coverage: Soft-focus, velvety matte finish with buildable, highly pigmented color opacity designed to impart a natural, long-lasting flush without looking flat or chalky.

• Texture & Format: Ultra-lightweight, creamy liquid-gel emulsion housed in a squeeze tube featuring a built-in soft cushion applicator tip for direct, mess-free dabbing.

• Wear & Performance: Long-wearing, transfer-resistant, and sweat-proof performance that sets down smoothly over liquid foundation or bare skin without streaking or lifting underlying makeup.

• Key Benefits: Weightless second-skin feel that blurs the appearance of pores while delivering vibrant, blendable color. Cruelty-free, vegan-friendly formula.

2. Key Ingredients

• Isododecane & Cyclopentasiloxane: Volatile silicone carriers that enable a silky, effortless glide across the cheeks before evaporating to lock the pigment into a smudge-proof, matte film.

• Trimethylsiloxysilicate: High-performance film-forming resin that anchors color pigments against sebum, humidity, and daily friction.

• Synthetic Wax & Disteardimonium Hectorite: Mineral-derived structural agents that maintain the smooth, whipped cream consistency and prevent product separation in the tube.

• High-Purity Mineral Pigments (Titanium Dioxide, Iron Oxides, Red 7 Lake): Finely milled colorants delivering rich, true-to-tone pigment saturation.

3. How to Use

1. Prep: Apply over set foundation or liquid base depending on your preferred blending routine.

2. Dispense: Gently squeeze the tube to push a small dot of product onto the built-in cushion tip.

3. Apply: Dab 1–2 dots directly onto the apples of your cheeks or high along the cheekbones.

4. Blend: Quickly tap and diffuse the edges outward using your fingertips, a makeup sponge, or a dense blush brush before the liquid formula sets completely.